Amazon Prime Day ends at midnight tonight (8 October 2025) – be sure to grab the best deals before it's too late.


Often seen as the prelude to Black Friday, Amazon Prime Day (otherwise known as Prime Big Deal Days) is back this October with another round of massive discounts. Here’s everything you need to know to make the most of it.

Exclusively for Prime members, Amazon Prime Day sees huge savings on thousands of products, from garden furniture, storage solutions and tech to home furnishings, lighting, mattresses and accessories.

If you're in need of some new soft furnishings for your bedroom, a shiny new hot tub, a fancy coffee machine, or perhaps a new Ninja Woodfire BBQ, Amazon's Big Deal Days event is guaranteed to provide some impressive deals.

From Shark to Nespresso, our homes editor is here to bring you the biggest discounts.

When does Amazon Prime Day end?

The online retail giant has announced the return of its autumn Prime Day sale, which is taking place right now (7–8 October). Amazon Prime Day ends at midnight tonight, so there's no better time than now to bag some early Christmas gifts.

How to sign up to Amazon Prime

Like previous Prime Day sales, the best deals will only be available to Prime members. So, if you want to get involved in 48 hours of huge savings across all categories in the Big Deal Days sale, make sure you sign up to access the best deals.

SIGN UP TO AMAZON PRIME

How we find the best Amazon Prime Day deals

Every day of the sale, we’ll be hunting down the best Amazon discounts on products, based on how much money each product has off. Plus, we’ll share our team’s own favourites – whether that's tried and tested kitchen gadgets or style must-haves.

The best Amazon Prime Day deals: Day 2

Discover the best home and kitchen deals on the last day of the sale, plus our predictions for products likely to go on sale later today based on past events.


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