2 min read- The American real estate market is experiencing a “buyer's high,” leaving sellers at the short end of the bargaining table.
- Almost 70 percent of 2026 sellers report having to make repairs and upgrades to gain market appeal, at their own expense.
- Interior design, curb appeal, and landscaping are the top three areas sellers are focusing on to boost value and secure better offers.
Selling your home might be more expensive than ever this year. We’re in the midst of a very strong buyer’s market, so sellers are dishing out cuts, comps, and concessions to strike deals.
In fact, an estimated one in four sellers has actually slashed their prices to score that coveted SOLD sign, leaving around 18 percent unsatisfied with the difference between their asking and sale price. If you’re thinking of selling your home, you might want to plan on putting in some prep work before you list.
According to data from American Home Shield, 69 percent of 2026 sellers have spent time repairing, renovating, and upgrading their homes just to have a better shot at the market, with a whopping 56 percent putting in work before they even posted their listings. On average, homeowners spend one to three months and $5,587 to get their homes market-ready, hoping to secure higher sales and competitive buyers.
If you’re hoping to strike the best possible deal in this year’s market, here are the top three areas you should start working to revamp ASAP.
Interior Decor
As the saying goes, it's what's on the inside that counts most, and prospective buyers agree. The data shows that 39 percent of sellers dedicated time and money to revamping their interior design ahead of home showings—this can include repainting walls, reorganizing throw pillows, and remodeling spaces to achieve the most buyer-friendly aesthetics.
Curb Appeal
Curb appeal can be a make-or-break factor in today’s market. An estimated 38 percent of sellers spend extra time power washing porches, swapping outdoor lighting fixtures, and paving garden paths to gain greater appeal with potential buyers.
Landscaping
Lush, blooming, manicured lawns are on nearly every buyer's wish list; that's why 29 percent of sellers take the time to prune, pluck, and plant ahead of showings. Landscaping can add a depth of character and charm to the home, with well-maintained flower beds showing an extra layer of care that proves a home was well-loved.
