2 min readNow that Amazon Prime Day’s officially over, we’re all out of opportunities to buy bougie home goods for less, right? Well, not exactly. In a move we can only call a shopping miracle to quell the post-Prime Day blues, Parachute just dropped its latest Target collaboration.
Shop Parachute’s New Collab With Target ASAP
If you know, you know. But just in case you don’t, Parachute has been rewriting the bedding rules since its founding in 2014. Not only did this brand single-handedly prove thread count isn’t all it’s cracked up to be—rather, the best ones use high-caliber fibers—but it also sidestepped convention by offering bedding bundles without a top sheet.
King Casual Organic Cotton Narrow Stripe Sheet Set White & Yacht</strong>" title="<strong>King Casual Organic Cotton Narrow Stripe Sheet Set White & Yacht</strong>" data-fp-product-image="true" dataFpTag="data-fp-product-image" src="https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/product-images/1fb15bcc-445d-4f14-b163-3284305c601b/e2501d72-b83a-4f14-966d-24b737b45aa8.jpg?resize=980:*" width="5260" height="5260" decoding="async" loading="lazy"/>Over the years, Parachute has become one of the best brands for getting well-appointed, well-made bedding that epitomizes beauty sleep, which also means they’re not exactly cheap. While Parachute occasionally hosts big, site-wide shopping events and stocks its sale section, its Target collection gives you a unique opportunity to snag Parachute’s signature laid-back look at a lower price point.
So, what can you expect from the latest Parachute for Target installment? The bedding-equivalent of a chic, European summer, apparently. The limited-edition collection reimagines everyday essentials through tactile textures, Parisian-coded stripes and a palette of rich French Press browns and crisp blues reminiscent of the Côte d'Azur.
Bonus points: There’s something to bring those easy, breezy—yet elegant—vibes to every room of the house. Parachute is known for its bedding, so you’ll want to stock up on its Casual Organic Cotton Stripe Bedding, which has a lightweight, breathable quality that’s perfect for hot sleepers. While most of Parachute’s bedding sets are over $200, this option starts at $149. You can also pick up a blanket for the perfect finishing touch.
King Casual Organic Cotton Narrow Stripe Sheet Set</strong>" title="<strong>King Casual Organic Cotton Narrow Stripe Sheet Set</strong>" data-fp-product-image="true" dataFpTag="data-fp-product-image" src="https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/product-images/e7a2af39-f926-4141-ad30-a77fdf29c9a4/054330c2-a198-484d-86d8-608f0415552d.jpg?resize=980:*" width="1200" height="1200" decoding="async" loading="lazy"/>
Queen/King Stitched Gauze Bed Blanket</strong>" title="<strong>Queen/King Stitched Gauze Bed Blanket</strong>" data-fp-product-image="true" dataFpTag="data-fp-product-image" src="https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/product-images/ada9df73-5be9-4d82-9d91-8e9175df98e6/c6e7764d-d3ca-411e-8714-5b9b52ae0e25.jpg?resize=980:*" width="1200" height="1200" decoding="async" loading="lazy"/>
Full/Queen Casual Organic Cotton Wide Stripe Duvet Cover Set</strong>" title="<strong>Full/Queen Casual Organic Cotton Wide Stripe Duvet Cover Set</strong>" data-fp-product-image="true" dataFpTag="data-fp-product-image" src="https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/product-images/66a141ea-d54f-4fe8-983b-081ad06ec4d5/43a208bf-6c1e-413e-bce1-a5b8354ff10b.jpg?resize=980:*" width="1200" height="1200" decoding="async" loading="lazy"/>
Turkish Cotton Pinstripe Robe</strong>" title="<strong>Turkish Cotton Pinstripe Robe</strong>" data-fp-product-image="true" dataFpTag="data-fp-product-image" src="https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/product-images/0b850bd5-6439-4e3a-9b49-301f09e18177/8ed1add9-7e21-46a3-bc85-488440b1abc1.jpg?resize=980:*" width="1200" height="1200" decoding="async" loading="lazy"/>
Bath Towel Plush Stripe Towel </strong>" title="<strong>Bath Towel Plush Stripe Towel </strong>" data-fp-product-image="true" dataFpTag="data-fp-product-image" src="https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/product-images/d8dab61a-14fb-4731-a563-3201921b47fd/8b524fe7-dabb-42ec-985f-2c6969186171.jpg?resize=980:*" width="1200" height="1200" decoding="async" loading="lazy"/>
Queen/King Border Stripe Cotton Bed Blanket</strong>" title="<strong>Queen/King Border Stripe Cotton Bed Blanket</strong>" data-fp-product-image="true" dataFpTag="data-fp-product-image" src="https://hips.hearstapps.com/vader-prod.s3.amazonaws.com/product-images/52b7e511-38f8-41a2-935e-4af72eaf67b6/0c518960-c198-4ed1-ad21-ac18ae3251f7.jpg?resize=980:*" width="1200" height="1200" decoding="async" loading="lazy"/>Once you have your nighttime essentials, consider your bathroom with the partnership’s plush towels and robes. Made with OEKO-TEX STANDARD 100, these picks will turn something as mundane as taking a shower into a sleek, spa-like experience.
The catch? This collaboration isn’t going to be in stock for long. Last year’s Parachute for Target line sold out fast, so it’s safe to say this one will, too. So, let’s cut to the chase, shall we? Add the pieces you love to your cart ASAP.
