2 min readThe back-to-school spirit doesn’t just apply to students: There’s something about the beginning of fall that makes us all want to turn over a new leaf and bring some freshness into our spaces. And if Magnolia Home by Joanna Gaines x Loloi’s Fall 2026 Collection is any indication, the best place to start is underfoot.
Not only do rugs serve as an anchor for all your furniture—so they’re poised to make a statement—but they’re also an approachable way to incorporate a new trend. After all, laying down a new rug is far less laborious and expensive than painting the walls or buying brand-new furniture.
“When you’re choosing a rug, let it be because it’s beautiful,” Gaines adds simply. Everything else in your home has to have a function. But your rug should be the thing you invest in that gives you pure joy.”
Gaines’s latest collection, which marks ten years of working with Loloi, is packed with such joyful rugs with motifs to help you start autumn on a soft, stylish foot. Below are three standout rug trends we’re spotting from the drop that will reign over fall.
A Personal Touch
As artificial intelligence seems to dominate every conversation and every industry, design lovers are looking for the exact opposite: They’re looking for thoughtfully crafted pieces that tell a story. Fortunately, Gaines’ new Loloi rugs celebrate the human touch with rugs like the Lucille, which was inspired by Turkish Oushak designs and made with 100 percent hand-knotted wool. The Storrie rug was power-loomed in Turkey for a delicate depth, while the raised vines of the Winslet style create a lush, lively quality a mere machine can’t replicate.
Magnolia Home x Loloi Storrie 7'10" x 10' Rug
Magnolia Home x Loloi Winslet 8'6" x 11'6" Rug
Magnolia Home x Loloi Lucille Berry Sky
Cocoa-Craze
Chocolate isn’t just in-demand for dessert: It’s having a moment in the interior design space, too. Rich, beautiful browns feel inherently autumnal, but don’t feel as predictable as the reds, oranges, and yellows typically associated with this time of year. Best of all? The shade is a neutral—not to mention it’s less severe than jet-black—which means it’ll look good with your existing decor.
Want to bring a bite of chocolate into your home? Savor the rich palettes seen with the collection’s Oakley and Laken offerings.
Magnolia Home x Loloi Oakley 7'9" x 9'9" Rug
Magnolia Home x Loloi Laken 7’9” x 9’9” Rug
Magnolia Home x Loloi Storrie 7'10" x 10' Rug
Fine Lines
Florals might be synonymous with spring, but come fall, it’s all about following the straight and narrow. From the polished plaids of the collection’s Merritt rugs to the slim stripes spotted in the Ridge style, this collection brings a grounded quality to sleek lines. Don’t want to invest in a rug to get the look? No worries, the collaboration also sells striped throw pillows: The Linley and Meredith patterns provide charming cushions.
Magnolia Home x Loloi Merritt 4’ x 6‘ Rug
